Invest in People, Backed by the Precision of Psychometric AI

Each team member completes a short psychometric AI assessment — it takes around 15 minutes per person. Once everyone has completed it, we generate a team report that analyzes behavioural patterns, team dynamics, and entrepreneurial potential. It’s fast, evidence-based, and designed to support fundraising and decision-making.

Pricing depends on the stage of your company and the size of your team or fund. We work with both startups and investors, so the structure is flexible. The best way to get clarity is to book a quick demo with us — we’ll walk you through what’s included and what works best for your case.

Most psychometric tests are designed for general personality profiling or corporate hiring. ETA is built specifically for startups. Our AI focuses on behavioural analytics and entrepreneurial persona traits — like resilience, passion, collaboration, and decision-making under pressure. It’s not about labeling individuals, it’s about understanding how the team functions together under startup conditions.

Immediately. As soon as all team members complete the assessment, the system automatically generates the full team report. There’s no manual processing — everything is AI-driven and fully automated, so you can access your insights right away.

Yes. Solo founders can take the assessment and receive a detailed individual report — including a "co-founder fit" profile, which outlines the complementary traits that would best balance their leadership style.

Over 5,000 startup teams have gone through the ETA assessment — from pre-seed solo founders to later-stage executive teams.